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Culture as Insight (Not Just Signal): Why Consumer Insights Pros Must Treat It Like Their North Star
Jul 07, 2025

Culture as Insight (Not Just Signal): Why Consumer Insights Pros Must Treat It Like Their North Star

Michael Howard
Michael Howard
Cultural TrendsCultural Trends
+1+1
The High Cost of Missing the Moment: How Cultural Blind Spots Are Draining CPG Brands
Jun 30, 2025

The High Cost of Missing the Moment: How Cultural Blind Spots Are Draining CPG Brands

Michael Howard
Michael Howard
AIAI
+2+2
Flying Blind: Why Brands Ignoring Culture Are Missing the Biggest Opportunities of Their Lives
Jun 19, 2025

Flying Blind: Why Brands Ignoring Culture Are Missing the Biggest Opportunities of Their Lives

Michael Howard
Michael Howard
Cultural TrendsCultural Trends
The Soundtrack of Nostalgia: Why the Loss of Legends Like Brian Wilson and Sly Stone Matters for Culture, Community, and Brands
Jun 13, 2025

The Soundtrack of Nostalgia: Why the Loss of Legends Like Brian Wilson and Sly Stone Matters for Culture, Community, and Brands

Michael Howard
Michael Howard
AIAI
+1+1
The AI Revolution: What It’s Doing to the Culture of Work
Jun 05, 2025

The AI Revolution: What It’s Doing to the Culture of Work

Michael Howard
Michael Howard
Cultural TrendsCultural Trends
Navigating Gen Z’s Economic Nihilism: A Call to Action for Brands
Jun 02, 2025

Navigating Gen Z’s Economic Nihilism: A Call to Action for Brands

Michael Howard
Michael Howard
Cultural TrendsCultural Trends
“Somehow, Battlefront Returned”: What Star Wars’ Gaming Resurrection Reveals About Cultural Nostalgia, Fandom, and Fan-Driven Momentum
May 19, 2025

“Somehow, Battlefront Returned”: What Star Wars’ Gaming Resurrection Reveals About Cultural Nostalgia, Fandom, and Fan-Driven Momentum

Michael Howard
Michael Howard
Cultural TrendsCultural Trends
“Meet Me at the Third Place”: Why America’s Most Important Room Has No Walls
May 14, 2025

“Meet Me at the Third Place”: Why America’s Most Important Room Has No Walls

Michael Howard
Michael Howard
Cultural TrendsCultural Trends
From Keto to Ozempic-Friendly: Will GLP-1 Become the Next Food Label?
May 12, 2025

From Keto to Ozempic-Friendly: Will GLP-1 Become the Next Food Label?

Michael Howard
Michael Howard
Cultural TrendsCultural Trends
From Cyrodiil With Love: Why Oblivion Remastered Is More Than Just Nostalgia in 4K
May 06, 2025

From Cyrodiil With Love: Why Oblivion Remastered Is More Than Just Nostalgia in 4K

Michael Howard
Michael Howard
Cultural TrendsCultural Trends
Sin Is In: Why Embracing Bad Might Be the Most Honest Trend of 2025
Apr 25, 2025

Sin Is In: Why Embracing Bad Might Be the Most Honest Trend of 2025

Michael Howard
Michael Howard
AIAI
+1+1
The AI Assistant Will See You Now: How We Stopped Fearing the Bot and Started Becoming the Boss
Apr 21, 2025

The AI Assistant Will See You Now: How We Stopped Fearing the Bot and Started Becoming the Boss

Michael Howard
Michael Howard
A founder's take on cultural trends, consumer insights, AI breakthroughs, and the realities of startup life.

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A founder's take on cultural trends, consumer insights, AI breakthroughs, and the realities of startup life.

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